Many drivers fail to understand the dangerous situation that they're creating just by failing to properly understand the rules of the road. Being aware of what other drivers are doing is certainly important every time you get behind the wheel of a car, but it isn't the "be all, end all" solution to road safety. Learning how to drive in precarious weather conditions can certainly save lives, but your responsibility as a driver doesn't stop there. Traffic signs of all types are hugely important, as they're designed to alert you to potentially dangerous situations that aren't as immediately obvious...

By MATT RICHTEL and CONOR DOUGHERTY SEPT. 1, 2015
Photo by Gordon De Los Santos/Google

MOUNTAIN VIEW, Calif. — Google, a leader in efforts to create driverless cars, has run into an odd safety conundrum: humans.

Last month, as one of Google’s self-driving cars approached a crosswalk, it did what it was supposed to do when it slowed to allow a pedestrian to cross, prompting its “safety driver” to apply the brakes. The pedestrian was fine, but not so much Google’s car, which was hit from behind by a human-driven sedan.

Google’s fleet of autonomous test cars is programmed to follow the letter...

The truth behind the traffic accident statistics

To give you an idea of how dangerous traffic accidents can be, in the time it took me to write this story, 3121 people were killed in a car accident and 80,889 were injured. The rate of fatalities and serious injuries in traffic accidents is so high that getting in a car is one of the most dangerous things a human being can do in their lifetime.

It’s among the top 10 killers of human beings in the world. Car accidents are responsible for more deaths each day than any wild beast or natural catastrophe.

Car accidents kill more people than wars do...

The Federal Highway Administration wants to clear the air: Yes, state and local transportation agencies should use federal money to construct high-quality biking and walking infrastructure.

State and local DOTs deploy an array of excuses to avoid building designs like protected bike lanes. “It’s not in the manual” is a favorite. So is “the feds won’t fund that.”

Whether these excuses are cynical or sincere, FHWA wants you to know that they’re bogus.

Last week, the agency released a “clarifying” document that shoots down, on the record, some of the common refrains people hear from their...

Many people think that when you're talking about the topic of vehicle safety, you're limiting the discussion to the cars, trucks and other types of vehicles that populate our roads on a daily basis. While this is true, vehicle safety extends farther than just our streets - more specifically, boat safety is just as important of a topic that demands attention. Nearly 80% of all boaters who drown, for example, do so on smaller vessels that are less than 21 feet long. A few of the contributing factors to these types of accidents include operator inexperience, low visibility, excessive speeds and general...

It's that time of year again: millions of young people around the world will be returning to school in just a few short weeks. For some, it means getting to show up on the first day of high school in a shiny new car to make all of your friends jealous. For others, it means loading up your car and heading off to college where you will take the first formative steps into adulthood. For everyone, however, it should mean an increased emphasis on road safety and driver awareness - particularly among teens. At Rear View Safety, we believe that there are a few key back to school safety tips and tricks...

When it comes to the future of transportation, the first thing that comes to mind is the possibility of flying cars. It's easy to imagine an urban utopia with vehicles that float through the air, swerving around buildings, reaching toward the heavens.

While Back to the Future: Part II wrongly predicted that we would have this technology in 2015, autonomous vehicles—which are currently being tested—may just be the stepping stone to making this a reality. Who would've thought robot cars would be our present?

No matter what side you stand on in the safety debate, even those who have concerns still...

New York, NY, July 2015

Rear View Safety, the industry leader in the sales and distribution of backup camera systems and consumer safety advocacy organization, is proud to announce the release of its new Ford Third Brake Light backup camera system designed specifically for the 2015 Ford Transit. The Ford Transit backup camera comes with a wide range of different features that will protect both pedestrians and drivers alike around the country.

One of the most important elements of the RVS-920 Ford Transit backup camera system is the way that it effortlessly integrates into the vehicle and is specific...

Rear View Safety, the industry leading organization in backup camera systems and advocate for road safety worldwide, has recently released two revolutionary new products to market that take traditional backup camera systems to the next level. The RVS-5350 and RVS-5350-W systems are designed to allow drivers to accurately monitor objects in the blind zone of their vehicle, giving them all of the visual information that they need to make smart decisions and keep the roads as safe as possible for both drivers and pedestrians at all times.

The RVS-5350 backup camera system features a number of sensors...

Every summer at KidsAndCars.org, we brace ourselves for the rising number of children who will die of heatstroke in vehicles. In the past 20 years, more than 670 U.S. children have lost their lives after unknowingly being left in a vehicle or gaining access to a vehicle on their own.

Please, do not stop reading here because you believe you could NEVER forget your child in a vehicle. After working on this issue for more than 18 years, I can assure you that the absolute worst mistake any parent or caregiver can make is to think that this could never happen to them – and that they are not capable...

Rear View Safety, the industry leader in the sales and distribution of backup camera systems and sensor systems, as well as a strong advocate for road safety is proud to unveil two new unique backup sensor systems that are designed to make the roads safer for pedestrians and drivers alike. The RVS-BES02 and RVS-116 systems bring with them a wide range of unique benefits that can't be ignored.

The RVS-116 is Rear View Safety's premiere forward facing vehicle sensor system. This unique product is designed to quickly and easily mount on the front of the vehicle in question. Four sensors are installed...

“Drive Sober or Get Pulled Over”: Local Law Enforcement Organization Is Cracking Down on Drunk Driving This July Fourth

• The Fourth of July holiday is a favorite time of year for many Americans. Backyard parties, good food, and fireworks. But the celebrating unfortunately turns deadly when people drive after drinking alcohol. Drunk driving is a preventable problem on Independence Day each year in the United States.

• In 2013, Forbes magazine named the Independence Day holiday “the most dangerous holiday of the year.”

• This year, the Fourth comes on a Saturday, so Friday, July 3, is the Federal holiday...

In another long line of high quality backup camera systems from industry leader Rear View Safety, the RVS-770613 was recently named number one on a list of the ten best backup camera system options on the market today from consumer organization ezvid.com. In a direct comparison with other products from different companies, the RVS-770613 was praised for being a high quality solution with many advanced features and a truly affordable price for both business owners and consumers.

One of the main draws of the RVS-770613 is the stunningly clear, 7 inch digital TFT LCD color monitor. In addition to...

It may not be surprising, but parking lot collisions are among the most common fleet-related accidents.

Dings and dents may not seem all that scary or stressful in the context of highway collisions and incidents. But, the fact is, collisions in parking lots are among the most common accidents fleets experience and can cost a company more time and money than fleet managers may realize.

Below are the top 10 things to know about fleet-related parking lot accidents.

1) Parking lot accidents are the most common way fleet vehicles are damaged, according to research conducted by PHH Arval. In 2012, around...

While you likely understand that riding in a vehicle comes with risks, it’s even riskier to be a pedestrian. In fact, this is one group of individuals that use roadways and has seen an increase in fatalities in the United States. The numbers don’t lie:

The total number of non-traffic related fatalities in 2014 alone included:

• 31 individuals dying due to heatstroke
• 71 individuals being backed over
• 63 individuals being driven over
• 5 killed due to the vehicle being set in motion
• 16 underage driver related deaths
• 3 drowned
• 2 were strangled by power windows
• 1 fell from their vehicle

If these numbers...